Why You Need a SOC2 Compliant Inbound Platform

Recently Default received the SOC2 (Service Organization Control 2) certification. This standard, developed by the American Institute of Certified Public Accountants (AICPA) is awarded to companies that have implemented processes and systems that enable them to adhere to strict security protocols. 

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Let’s quickly walk through what this certification entails and why it’s an important factor when choosing an inbound platform. 

What is SOC2 and why is it important? 

Outside auditors issue two types of SOC2 reports: Type I certifies that a vendor’s systems are suitably designed to meet relevant trust principles, while Type II certifies the operational effectiveness of those systems in doing so. 

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The five trust principles measured are:  

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• Security. Protection of system resources against unauthorized access, which helps prevent potential system abuse, theft or unauthorized removal of data, misuse of software, and improper alteration or disclosure of information.
• Availability. System, product, or service accessibility as stipulated by a contract or service level agreement (SLA). 
• Processing integrity. Assessment of whether a system achieves its purpose—this requires data processing to be complete, valid, accurate, timely and authorized. 
• Confidentiality. Data restrictions to a specified persons or organizations, typically through encryption, network and application firewalls, and rigorous access controls.
• Privacy. Collection, use, retention, disclosure and disposal of personal information in conformity with an organization’s privacy notice and criteria set forth in AICPA’s generally accepted privacy principles (GAPP). 

Why does SOC2 matter when choosing an inbound platform?

As your inbound flows source data from prospects and customers, you want assurance that data is safe and secure at all times. Since Default has received the SOC2 certification, we can provide that assurance, standing out from our competitors in the following areas. 

Product & service quality

Default has systems, processes, and people in place to create the highest quality product or service, from background checks to rigorous workforce standards and vendor vetting.

Data security

A recent survey showed 80% of data practitioners consider data security and governance a bigger priority than AI. Default values and prioritizes securing your data and that of your customers, mitigating data breach risks and giving you peace of mind.

Incident response rates

When issues inevitably arise, Default operates with a comprehensive incident response framework and clear disaster recovery plans, which are necessary to maintain our SOC2 compliance. 

Regulatory compliance

Default meets all regulatory compliance requirements, including GDPR and CCPA. Your lead generation funnels shouldn’t be put at risk because of inadequate technology, and they won’t when you work with us. 

Competitive advantage

By choosing Default, you protect yourself from risks and potential challenges that competitors may not otherwise face. This puts you at a distinct advantage—spend less time dealing with security issues, and more time winning business. 

Growth & scale

The more your business grows, the more rigorous your security systems must be. Regardless of your current growth stage, it’s always best to have a solid technology foundation in place from the onset, rather than have to switch tools midstream. 

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Your inbound operation deserves a platform and vendor committed to protecting your data and shielding you from unnecessary risk. Contact us to get a Default demo.